Demand for the Mac Mini is surging — and Apple just raised the starting price from $599 to $799 Business Insider
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Demand for the Mac Mini is surging — and Apple just raised the starting price from $599 to $799
As Apple's Mac Mini sales skyrocket, the company has unexpectedly hiked the base model's price by 33% to $799, a move that may limit accessibility to the compact desktop for budget-conscious consumers seeking a M1 or M2 chip-based computing solution. The price increase coincides with a surge in demand for the Mac Mini, which has become a popular choice for developers and content creators. This strategic pricing shift may have significant implications for Apple's market share in the compact desktop segment. AI-assisted, human-reviewed.