Creatable's Predictive AI (CAI) is a tool that helps brands forecast ecommerce conversion rates before a single post goes live. It is trained on 12 years of closed-loop social-commerce data from Ulta Beauty and Aeropostale, and scores creators against SKU-level performance.
Overview
CAI is built on a dataset of 12 years of proprietary ecommerce first-party creator engagement and conversion data, in addition to openly accessible social data. This allows it to predict precise conversion outcomes at the content level.
What it does
CAI scans millions of creator profiles to identify the highest-performing